Finding Value in Change

Frankly Speaking: Finding Value in Change

Change is inevitable and is something that all businesses will experience. Choosing whether this experience is a proactive or reactive change depends on how you approach the subject as a company.

In my experience, companies that embrace change the best start with a clear set of Core Values. These companies also tend to be the most successful. Core Values need to have both the companies and its associates best interests in mind. Key Core Values often include topics such as Ownership, Empowerment, Growth, Communication, Culture, Work and Home Balance.

Ownership – Begins with the owner’s personal commitment and an owner/associate shared mindset driven by pride in the company and what it represents.

Empowerment – One of the strongest drivers of change, is empowering the associates and opening the doors to innovative thinking. Innovative thinking is critical in growth.

Growth – Growth is most often found after empowering associates to be both creative and willing to take on some sort of change. Growth, utilizing empowerment, creates new projects, which in-turn, creates “buy-in”, resulting in a positive behavioral change in the company. Repetitive, positive change promotes growth.

Communication – Clear, precise, incoming, and outgoing communication is necessary in business. Leadership must have an “open door” to allow information to flow throughout the company. It is important to communicate and to listen to feedback of any form. There are many ways of providing or receiving this communication, such as e-mail, phone, in person, etc. Choosing which form of communication to use will vary by the messages importance and audience.

Culture – Culture within a company is created and modeled by its leadership. It creates a mind-set of what is or is not acceptable. Leadership must be a shining example of respect and they must portray what the company stands for. Setting a positive culture will create a healthy morale, engaged employees, and positive reputation within the community.  

Work and Home Balance – Associates in most cases work to take care of their families. Think about this for a moment. Have you ever met an employee that had a family, so they can work? Showing that you care about your associates will give your company’s culture a healthy boost. As a best practice, within reason, be sensitive to the fact that the associates need to balance work and home. Both are important in their lives.

To experience growth thru positive change, leadership’s ability to interact with associates is always vital. The company’s Core Values must be shared and upheld to create an environment that welcomes change. Celebrate as a company when a change is met with positive results. When failure occurs, learn from it as a company and invite innovation into the mix. There are associates out there that have untapped abilities and they may know the path to success. The question is… Are you listening?

Becoming the CEO: Transitioning from follower to leader

Becoming the CEO: Knowing You Have What It Takes

When you choose to make the jump from employee to owner – will you have what it takes?  In Astronaut lingo, will you have the “right stuff”?  And what is the “right stuff” anyways?  How will you know if you do or don’t have it – and does it really matter as long as you have some stuff?!? Read more

Outsourcing Yourself: A Key to Growth

Becoming the CEO: Outsourcing Yourself – A Key To Growth

Those who cannot remember the past are condemned to repeat it“Those who cannot remember the past are condemned to repeat it.”1

CEO’s are just as human as the people we employ.  Even so, there are lessons we learn as an employee that should stick, but sometimes get lost along the path.  Years ago, I managed a team of employees whose job it was to distribute collateral across a world-wide organization.  I had grown the team from 3 to 7 employees in the space of a year.  It had been a great year and my annual performance review reflected my growth.  Within it however was one bump in the road that I needed to improve upon in the coming year.  At the time, I was in charge of a marketing print & fulfillment budget of around $2M, and my Director had requested that I sharpen my cost-control and accountability skills to show an improved ROI this next year.


How was I going to sharpen my accounting skills and apply them within the 12 month window to show my progress?  How was I going to run a growing team with growing responsibilities and needs, without losing momentum?  Budgets were tightening and I needed to figure it out quickly.

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Becoming the CEO : An Introduction

Becoming The CEO: A Blog Series Introduction

Welcome to the realization of the first of 5 business-related New Year’s Resolutions for 2018!

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Pacific Moves Headquarters to Accommodate Rapid Growth

In order to accommodate continued growth in 2018, Pacific moved it’s office headquarters to 18001 E Euclid Ave, Ste C, Spokane Valley, WA 99216 in October 2017.  An article written by Samantha Peone of the Spokane Journal of Business can be viewed here: